Advertising Service

Facebook & Instagram Advertising Service

I plan, launch and scale Facebook and Instagram ad campaigns for WordPress and WooCommerce stores. Every campaign is built on clean tracking data, tested creatives and audience research — so budget goes to what actually sells, not what looks busy in the dashboard.

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Campaign strategy & structure

A clear account structure keeps learning phases short and results readable. I build campaigns around your funnel stage, product margins and monthly budget.

  • Full-funnel structure: prospecting, retargeting and retention
  • Advantage+ Shopping and manual sales campaigns
  • Catalog setup and dynamic product ads for WooCommerce
  • Budget allocation based on margin and target ROAS
  • Naming conventions and UTM tagging for clean reporting

Audience targeting

Meta's delivery system is only as smart as the signals you feed it. I build audiences from real customer data and conversion events, not guesses.

  • Custom audiences from pixel, CAPI and customer lists
  • Lookalike audiences from purchasers and high-value carts
  • Retargeting ladders by intent (viewed, carted, checkout started)
  • Exclusions to stop paying twice for the same buyer
  • Geo and language targeting for USA, UK, Canada, Australia, UAE and worldwide

Creative & copy testing

Creative is the biggest lever in Meta ads. I run structured tests so winners are obvious and scaling is safe.

  • Hook, angle and offer testing frameworks
  • Static, carousel, UGC-style and short video ad formats
  • Ad copy written for the buyer's objection, not the feature list
  • Weekly creative refresh to fight fatigue
  • Landing page and offer feedback for conversion lift

Meta & GA4 events I configure

Every engagement includes professional configuration of the recommended Meta and GA4 events, with the right parameters for reliable measurement and clean deduplication between browser and server.

  • Page View
  • View Content
  • Add To Cart
  • Initiate Checkout
  • Purchase
  • Button Click Tracking
  • Page Scrolling Tracking
  • Time Spend Tracking
  • Lead Form Tracking
  • Phone Number Click Tracking
  • Email Click Tracking

Parameters configured where applicable

Event IDValueCurrencyContent IDContent TypeItemsTransaction ID (GA4)

Frequently asked questions

Do you work with small ad budgets?

Yes. I structure lean accounts so even a modest daily budget can exit the learning phase and produce readable data.

Is this suitable for WooCommerce?

Yes — this service is built specifically for WordPress and WooCommerce ecommerce stores, including catalog and dynamic product ads.

How much does ads management cost?

See the Pricing page for current packages and tiers.

Explore the rest of this service

Meta Pixel & Conversion API (CAPI) Setup

Accurate Meta Pixel installation plus Conversion API integration with proper event deduplication.

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Server-Side Tracking Setup

Server-side GTM and server events so your conversion data survives ad blockers, iOS and cookie limits.

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Data-Driven Marketing & Analysis

Turn pixel, CAPI and GA4 data into decisions — audience insight, funnel analysis and conversion optimization.

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Reporting, Optimization & Account Management

Ongoing campaign management, clear monthly reporting and continuous optimization toward your target ROAS.

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